You can boost your ROI and place your company ahead of your competition implementing these techniques for your events.
It may seem like a no-brainer, but most companies don’t do any pre-show marketing. It is a proven fact that the companies that do marketing around events have a 20-40% higher rate of return. With the amount of time, effort and money just to show up, it is imperative to put yourself ahead of your competitors!
Pre- and Post-Show Marketing Programs
From direct mail, email and interactive web pages to advertising and promotions. Continue the dialog and stretch your event experience.
• Direct mail
• Web-based solutions like PURLS and Microsites
• Email campaigns
• Room drops
• Event-related advertising